Luv'ya Fruit. We grow the best apples in the world

Luv'ya Fruit apples and pears are brought to you by the Heartland Group, located in Nelson, New Zealand. The Heartland Group has one single brand value: 'Love Apples', and we are dedicated to producing the best eating apples in the world. Click here to visit the Heartland Group's website or you can download this brochure (PDF 200kb) for more information.

When you purchase a Luv'ya apple everything possible will have been done to ensure that it is the perfect eating apple. That's because we follow a rigorous quality process throughout the life of the apple, and all our decisions are based purely on what is best for the apple and our customers. As a result, our apples are consistently delicious and deliciously crisp. Ask for them by name at your supermarket or produce store.

Our 7 apple varieties include all the traditional eating favourites. When you click on any of the apple varieties below you will be taken to the Heartland Group's website for more information on each variety.

    * Braeburn
    * Royal Gala
    * Cox OrangePippin
    * Fuji
    * Pink Lady
    * NZ Beauty
    * eve

The Heartland Group also grow the variety Tentation^TM, a club variety bred in France. Click on the link below which will take you to the page for the variety:
    * Tentation

The same philosophy of Love Apples is applied to Luv'ya Pears.

All our pears are consistently delicious and deliciously crisp. When you click on any of the pear varieties below you will be taken to the Heartland Group's website for more information. We currently harvest 3 pear varieties. These are:

    * Beurre Bosc
    * Taylors Gold
    * Doyenne du Comice

Apples & Pears


Luv'ya apples and pears are consistently delicious and deliciously crisp. We currently harvest 7 apple and 3 pear varieties.

Fruit pics

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Updated Friday, 14 May 2010
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